Case Studies
Public Relations case studies for education, health and safety promotional campaigns.
Ad Council, UR the Spokesperson
How do you reach an audience with critical messages about their safety when they feel invincible? Develop a grasstoots campaign that is compelling, fun, edgy, empowering and interactive. That's exactly what Hager Sharp did for the Ad Council around the issue of youth reckless driving.
Condition of Education (COE)
For four consecutive years, Hager Sharp has supported the Institute of Education Sciences' National Center for Education Statistics for the release of the Condition of Education (COE), a congressionally mandated report that provides an annual statistical portrait of education in the United States.
Kids Count
In managing the annual release of the KIDS COUNT Data Book for the Annie E. Casey Foundation, we have reached policy makers with national and state-by-state data on child well-being indicators, such as high school drop-out rates, and generated thousands of high-profile news stories across the country.
National Assessment of Adult Literacy
Hager Sharp was selected by the National Center for Education Statistics (NCES) to provide public and media relations support for the National Assessment of Adult Literacy (NAAL) in 2005, and again in 2008 for its first-ever report on state and county level literacy.
National Cancer Institute
We delivered mass media assignments in rapid succession for the National Cancer Institute such as working directly with scientists on communicating complex new studies and enticing consumers to "sample the spectrum" of fruit and vegetable colors and eat "5 A Day."
National Diabetes Education Program
In 1997 only 8 percent of Americans considered diabetes a serious disease. This was despite the fact that 73 million Americans - one in three adults - have diabetes or pre-diabetes.
National Education Goals Panel
We developed media materials, provided communications support and organized and facilitated activities and programs for the National Education Goals Panel.
National Heart, Lung, and Blood Institute
Hager Sharp developed and implemented a national awareness and education campaign for the National Heart, Lung, and Blood Institute of the National Institutes of Health on chronic obstructive pulmonary disease (COPD), a disease that was fourth-leading killer in the United States but virtually unknown among the general public.
National Organizations for Youth Safety
Hager Sharp is no stranger to leading campaigns focused on the betterment of today's youth.
National Summit on Africa
Working with the National Summit on Africa, Hager Sharp boosted Summit attendance, raised media awareness, generated national and international media coverage and positioned Africa-U.S. policy as a crucial policy and business issue.
Office on Women's Health
National Women's Health Week (NWHW) is a household name thanks to earned coverage in media outlets such as SHAPE, Fitness, CNN, The Washington Post and The Boston Globe and collaborations with national groups such as iVillage Network and Estée Lauder.
Trends in International Mathematics and Science Study
Hager Sharp has supported the release of major international educational assessments, including Trends in International Mathematics and Science Study (TIMSS) in 2008.
United States Department of the Treasury
Hager Sharp developed and implemented a campaign to educate diverse and often skeptical communities about the value of receiving public benefits through electronic direct deposit, including specific outreach strategies to reach American Indians, Asian Americans, Pacific Islanders, people with disabilities and Veterans, for the U.S. Department of the Treasury.

